What Should Be on a Farm Website?

Whether you're selling meat boxes, running a farm shop, hosting weddings, or offering glamping stays — your website is your digital farm gate. But what actually needs to be on your website to make it work? Here’s a simple checklist of what every UK farm website should include.

1. A Clear Homepage

Your homepage should tell people what your farm does, where you are, and what makes you special — all within a few seconds. Keep it friendly, direct, and visual.

2. A Personal ‘About Us’ Page

This is where you can share your story — your family history, your farming values, the animals you care for. People love to buy from real people, especially when they can feel your passion for the land.

3. A Way to Get in Touch

Make it easy for visitors to contact you. That means having a clear contact page with your email, phone number, map, and a simple enquiry form.

4. A Gallery or Photo Section

Let the beauty of your farm do the talking. Whether it’s a rustic barn, newborn lambs, or a sunset over your fields — people want to see what you’re offering.

5. Booking or Enquiry Forms

If you offer any kind of experiences — from venue tours to pick-your-own days — having an online form saves you time and helps customers book instantly.

6. Testimonials or Reviews

Word of mouth is powerful. Share reviews from happy customers, guests, or brides and grooms — they build instant trust.

7. Bonus: An Online Shop (If It Makes Sense)

Selling meat boxes, honey, hampers, or gift vouchers? A simple online shop can open up a whole new stream of income.

You don’t need a fancy, complicated website — just one that works. With these essentials in place, your farm can welcome more customers, grow your brand, and save you time.

Do you have a website for your family farm?

• Yes!
• I do, but it needs an upgrade...
• Not yet, help me!

Need help building or updating your site? We work with UK family farms to create websites that are simple, affordable, and actually work. Drop us a message and let’s chat!